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Think Globally, Act Locally

Published Oct 11 2020 in

This phrase has repeated itself in me for the last several years. And it’s especially been in the forefront of my mind while reflecting on how I want my business to participate in making the world a more just place for all people.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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In June, I shared that for the second half of 2020, Harmony Farm Candles will contribute 10% of its profits to a Black-centered organization.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Guided by the principle of acting locally, the West End Revitalization Association (WERA), right here in Mebane, North Carolina, is that organization.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Per its website: “Founded in 1994, WERA is Alamance County’s first and only community development corporation. WERA services residents, homeowners, and landowners of five African-American communities in Alamance County and Orange County. These communities were settled by former slaves, just beyond Mebane’s city limits, shortly after the Civil War and are 85% to 95% African-American. Seven 100-year-old churches, founded as early as 1864, are landmarks of survival.”⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Led by President Omega Wilson, WERA works at the intersection of environmental and racial justice. Mebane leaders have historically disenfranchised Black communities in a variety of ways. This includes: not annexing the communities into the city limits so they can enjoy city services like water and sewer and the right to vote in city elections; and locating major road construction projects in the communities without proper mitigation for homeowners or general regard for the residents.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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The West End Revitalization Association is a grassroots organization that's innovative and truly people-powered. I'm excited to support its work and I hope you are too!

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